As part of Saints’ ongoing 150th anniversary celebrations, we developed a digital campaign as well as a set of trading cards for the release of the club’s Magic Weekend heritage kit.
Harking back to 1873, the heritage kit has replaced the famous ‘Red Vee’ with a traditional design and a colour palette inspired by a historical trading card from the Knowsley Road era.
This colour palette was used throughout the kit launch along with a mixture of historical photographs and visual elements to make up the backdrop, showcasing the history and prestige of this club and its players.
Official trading cards were included within a limited number of kit pre-orders. These unique cards feature legendary players that span 150 years of Saints history and have been given away to ten lucky fans.