Pictish Brewing pump clips

We’ve helped Pictish Brewing Company to celebrate their 25th anniversary with a brand new set of pump clips. Hugely admired by the craft ale community, Pictish were often noted for their previously ‘DIY’ approach and asked us to reflect the high quality of their beer through a design refresh.

The new clips retain the familiar styling and colours, while giving the fonts, shape and illustration style a contemporary update to appeal to a wider audience. Now professionally printed, the clips have enhanced colours and depth by using a mix of matt and gloss laminate finishes.

We also redesigned Lancashire Best Bitter, a house ale at The Flying Horse Hotel in Rochdale, which is brewed by Pictish just 1 mile away from the pub. The design takes influence from the ornate Rochdale town hall interiors and celebrates the peregrine falcons that nest atop the town hall clock tower.