GPW Recruitment are a North West based recruitment agency who specialise in matching skilled people to all types of businesses, ranging from blue-chip multi-nationals through to sole traders.
We recently worked together to refresh their logo and brand identity, reflecting the wide range of industry sectors they recruit for. Repositioning GPW as ‘The right people for the job’, the new tagline has a dual purpose that works for both candidates and employers as well as the company themselves. The new brand identity incorporates a tick mark graphic device that reinforces the tagline and has been introduced through a new company brochure, banner stands and corporate stationery.