Regional Traffic Management specialise in temporary traffic management and barrier solutions for roadworks and events, with safety and traffic flow as key priorities.
As a new company based in the North West, we worked together to create their brand from scratch, with logo design and brand guidelines as the first phase. In a market full of traffic light symbols and colours, we aimed to stand out from the crowd with a bold, custom type approach that references roads and routes in a way that feels confident and trusted.